Loading your dashboard...
Key Performance Indicators
Total amount spent on Meta ads. Higher spend with lower CPL means efficient campaigns.
--
Ad Spend
Number of people who took the desired action through your ads. Your most qualified outcomes.
--
Total Leads
Average cost to generate one lead. Lower is better. Under Rs. 2,000 per lead is strong for coaching.
--
Cost / Lead
Total strategy calls scheduled with prospects. Key indicator of sales pipeline health.
--
Calls Booked
Actual calls completed with prospects. Shows closing team effectiveness.
--
Calls Conducted
Percentage of conducted calls that converted into paying clients. Industry average is 20-30%.
--
Close Rate
Total number of paying clients closed by the closing team this month.
--
Closes
The total value of your high-ticket offer. Sets the ceiling for revenue per client.
--
Offer Worth
Total payment received from closed clients. Actual cash in hand.
--
Cash Collected
--
Call-to-Sale Conversion
Shows closing effectiveness
--
Avg Call Duration
Minutes per call
--
Follow-up Contacts
Weekly outreach count
Feedback sent. Thank you!
